Digital Value Management

Map, align, and manage 
the value drivers of digital initiatives.

Direct, commercial benefits from digital product

Indirect, quantifiable commercial benefits

Goodwill-type, less quantifiable benefits

Our perspective on
Digital Value Management
 

3 Components

Customer use cases 

Your benefits from 
Digital Value Management

Trigger the value discussion in your company

Map and evaluate your current digital portfolio

Build and communicate your digital strategy effectively

Establish a recurring digital progress assessment

Collaborative value evaluation accross business units

COPYRIGHT © 2020

Excubate GmbH

Im Mediapark 5

Bavariaring 24

DE-50670 Köln

DE-80336 München



Excubate GmbH
Bavariaring 24
DE-80336 München

Excubate GmbH
Dillenburger Str. 93
DE-51105 Köln

3 major challenges in the management of digital portfolios

Inefficient and often unclear resource allocation and prioritization

Focus on value-adding projects

Optimal prioritization of resources

Framework

Prozess

SaaS Tool

Automated € calculation of value drivers  

Misalignment of company objectives and digital portfolio strategy

Set the right and aligned goals

Systematic and value-centered strategy design

No structured communication
between management and digital product owners 

Communicate effectively

Transparent and efficient communication process

Start your value evaluation now!

Full transparency on digital value creation and effective communication

Excubate´s Digital Value Management approach

Want to know more?

SaaS Tool 

Software solution: 
Excubate’s web-based tool to support and structure the value diagnostic process. 

More Information

Framework 

Digital Value Canvas® framework: 
mapping and analyzing value drivers of digital solutions and portfolios.

More Information

Process

Digital Value Management:
Excubate’s continuous process for the management of digital portfolios. 


More Information

"The Digital Value Canvas helped us to clearly structure and map the value impact of our digital channels globally.“

Ulrich Lenz, Head of Customer Strategy

"The Digital Value Canvas helps us to communicate the value impact of our product in sales pitches.”  

Dipl.-Ing. Michael
Theilig, CEO & Founder

Digital Value Canvas® methodology was part of the DigitalKompakt leadership training at Kneipp, which focused on the challenges and opportunities in leading in a digital age.

Digital Value Management

Mehr erfahren!

Full transparency on digital value creation and effective communication

Excubate’s Digital Value Management Approach 

Want to know more?

3 major challenges in the management of digital portfolios 

Inefficient and often unclear resource allocation and prioritization 

Focus on value-adding projects

Optimal prioritization of resources

Misalignment of company objectives and digital portfolio strategy 

Set the right and aligned goals

Systematic and value-centered strategy design

No structured communication between management and digital product owners 

Communicate effectively

Transparent and efficient communication process


Basis of Excubate´s 
Digital Value Management approach

Map, align, and manage 

the value drivers of digital initiatives.

Direct, commercial benefits from digital product 

Indirect, quantifiable commercial benefits

Goodwill-type, less quantifiable benefits

Or perspective on
Digital Value Management
 

3 Components

Framework 


Digital Value Canvas® framework: 

mapping and analyzing value drivers of digital solutions and portfolios.

More Information

SaaS Tool


Software solution: 

Excubate’s web-based tool to support and structure the value diagnostic process. 


More Information

Process


Digital Value Management:

Excubate’s continuous process for the management of digital portfolios. 


More Information

Customer use cases

"The Digital Value Canvas helped us to clearly structure and map the value impact of our digital channels globally.“

Ulrich Lenz, Head of Customer Strategy

"The Digital Value Canvas helps us to communicate the value impact of our product in sales pitches.”  

Dipl.-Ing. Michael
Theilig, CEO & Founder

Digital Value Canvas® methodology was part of the DigitalKompakt leadership training at Kneipp, which focused on the challenges and opportunities in leading in a digital age.

Your benefits from
Digital Value Management

Build and communicate your digital strategy effectively 

Establish a recurring digital progress assessment 

Framework

Prozess

SaaS Tool

Trigger the value discussion in your company 

Map and evaluate your current digital portfolio 

Collaborative value evaluation accross business units 

Automated € calculation of value drivers  

Start your value evaluation now!

Excubate GmbH

Im Mediapark 5

Bavariaring 24

DE-50670 Köln

DE-80336 München



Excubate GmbH


Dillenburger Str. 93

DE-51105 Köln

Bavariaring 24

DE-80336 München

Excubate GmbH

Bavariaring 24

DE-80336 München

Excubate GmbH

Dillenburger Str. 93

DE-51105 Köln

Basis of Excubat´s 
Digital Value Management approach

Learn more

Our Team

Co-Founder & Partner

Consultant

Senior Consultant

Felix EngelJan HartungDr. Markus Anding

Our Team

Co-Founder & Partner

Consultant

Senior Consultant

Felix EngelJan HartungDr. Markus Anding

Our experts are looking forward to discuss Digital Value Management with you and jointly identify benefits for your company. Initiate a call with us now, using the contact button!

Co-Creator Digital Value Canvas® 
Responsible Partner for Digital Value Management

Co-Creator Digital Value Canvas®
Responsible Consultant for Digital Value Management 

Tech-Lead Digital Value Canvas® 
SaaS solution 

Our experts are looking forward to discuss Digital Value Management with you and jointly identify benefits for your company. Initiate a call with us now, using the contact button!

Tech-Lead Digital Value Canvas® 
SaaS solution

Co-Creator Digital Value Canvas®
Responsible Consultant for Digital Value Management

Co-Creator Digital Value Canvas® 
Responsible Partner for Digital Value Management

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COPYRIGHT © 2020

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Digital Value Canvas® methodology is part of the teaching at renown Ludwig-Maximilians-University in Munich.

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Digital Value Canvas® methodology is part of the teaching at renown Ludwig-Maximilians-University in Munich.

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